Creator profile
@traci-rogers · 🇺🇸 Mansfield, TX · Chicago (UTC-5)
I’m a Creative Director and Art Director with a background in fashion, jewelry, retail and lifestyle, now expanding my practice through AI-driven image making and visual storytelling. My work starts with the idea, not the tool. I build campaign worlds from concept and art direction through casting, styling, composition, lighting and final imagery, using AI as part of the creative process to create work that feels intentional, elevated and brand-specific. I’m especially drawn to fashion, beauty, luxury and lifestyle projects with a strong point of view. My recent conceptual work includes editorial fashion campaigns, fragrance launches and product storytelling designed to feel like fully realized brand campaigns rather than standalone AI imagery. I’d love to collaborate with brands and creative teams on campaign concepts, art direction, branded content, product launches and AI-enhanced visual storytelling.
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