VELA No. 03 — Luxury Fragrance Campaign
VELA No. 03 is a conceptual luxury fragrance campaign built around quiet sensuality, sculptural product storytelling and warm, intimate light.
I developed the campaign world from concept through art direction, including the fragrance identity, bottle design, casting direction, styling, environments and key campaign imagery. The visual language centers on amber glass, tactile fabric, reflections, condensation, warm neutrals and directional light, balancing polished luxury with something more human and intimate.
The campaign includes hero product imagery, beauty/editorial portraits, macro details and unboxing content, all designed to feel like one cohesive brand world rather than a collection of standalone AI images.
- Published
September 11, 2026
