Creator profile
@fani-vukelja · 🇭🇷 Split · Berlin (UTC+1)
I'm Fani — an AI Creative Director based in Split, Croatia. I create campaign imagery and video for beauty, fashion, and lifestyle brands, with one rule above all: the work has to read as real, considered photography. Not "AI content" — content people actually stop for. My background is in digital marketing and branding, and the last year+ has been fully in AI production. I treat AI as a tool with a creative director's eye behind it — every material, light source, and composition is intentional, never left to chance. That's the difference between an image that looks generated and one that looks shot. I love working with founder-led brands that already have a point of view, and building a consistent visual language with them over time. If you want imagery that feels editorial, intentional, and unmistakably yours — that's what I do.
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