Creator profile
@threehellos · 🇺🇸 Tampa, FL · New York (UTC-4)
I’m a creative director and founder of Three Hellos Creative Co., where I’ve spent over a decade building brand identities and campaigns for luxury, lifestyle, beauty, and food and beverage clients. Over the past year, I’ve developed a dedicated AI campaign imagery practice treating AI as an extension of art direction, not a replacement for it. My approach locks brand color, model identity, material, and mood before a single image is generated, using a consistent ten-block prompt framework across every project. The result is editorial, cinematic work with natural skin texture and real photographic imperfection, not the flat, overly-symmetrical look that reads as AI at first glance. I have a high standard for details and I'm very much a perfectionist. Recent work spans a Wimbledon-inspired bridal jewelry editorial, a minimal modern fragrance launch, and a dark-luxury gifting concept, each built as a cohesive visual world with a consistent model, palette, and lighting language across every shot. I’d love to take on campaign work for brands in luxury, beauty, fragrance, fashion, or elevated lifestyle spaces.
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