Creator profile

Real brand sense, artificial intelligence and a Brazilian touch

@rafafrison · 🇧🇷 São Paulo · Sao Paulo (UTC-3)

Responds within

3 hours

Availability

Available for work

I'm Rafa, a creative from São Paulo with a degree in Advertising and a career built around brands. I started in product marketing at Avon, and today I run Bright, my own content creation agency, where I work closely with every client from the first brief to the final delivery. AI is the newest tool in my creative process. I'm currently deepening my skills through AI design training, focused on creating consistent characters and product campaigns. I'm still growing in this field, but I bring what years of working with real brands taught me: strategy behind every image and the patience to refine until it's right. I'm very demanding visually. Colors, light, styling and product details have to feel true to the brand, and every image in a campaign should look like part of the same story. Just as important to me is the relationship: clear communication, honest timelines and a partner who truly cares about the result. I love working with beauty, jewelry, fitness, food and lifestyle brands that value a strong concept and careful execution.