Wimbledon Heat
What happens when you bring a little island heat to the court?
For Brown Sugar Babe, I imagined tennis through a Caribbean lens. Wimbledon Heat brings the crisp polish of tennis whites together with palm shadows, lush courts, ripe mango, and the warmth of a sun-soaked summer.
The Mango Spice Oil isn’t just placed beside the action...it belongs in the feeling: the glow on her skin, the confidence in her stride, the exhale after the game. The story moves with her from arrival to play to that moment when she finally gets to soak up the sun.
The result is a playful, polished summer world designed to make the product feel like part of a whole mood.
I developed the creative direction and created this independent campaign concept through a series of AI-assisted visuals.
- Published
September 26, 2026