IGK x 90s Glam (Spec Campaign)
Self-initiated spec campaign for IGK: salon day as a 90s fashion editorial.
A platinum model moves through a salon visit, from rinse to cut, styled like a late-90s magazine shoot. Grey suiting, direct flash and film grain keep it cool and graphic, so IGK's holographic packaging is the only color in frame.
Concept, art direction, styling, stills and motion by me. Built with AI tools, with hand retouching for label accuracy and consistency across the set.
Featuring Antisocial, Disco Disco and Best Interest.
- Published
October 12, 2026
