The Pie Guys
Pie Guys is a new pie brand. It started with one simple iphone photo of a pie and no shoot budget. From that single image, I created the whole look: the brand identity, plus a full set of campaign and social images. In AI, I changed the backgrounds, settings and styling around the real pie, so it appears in different scenes while the food stays true to the original.
The brief: make a new brand look established from day one, with warm, appetising food and one consistent style across every post.
It shows how a food brand can launch with a convincing identity and a full feed from one product photo, without a photographer, studio or styling costs.
All scenes are AI-generated.
- Published
October 18, 2026