Set Sail | Resortwear Campaign Concept
A self-directed campaign concept capturing the freedom of summer at sea. I created the model, the pale blue dress and the sailboat environment, developing every detail from styling and lighting to poses and camera angles.
The story pairs sunlit portraits with low-angle detail shots, highlighting the fabric’s drape, subtle sheen and movement against the water. Bare feet, windblown hair and weathered wood give the imagery a relaxed, tactile feel.
My focus was on creating a cohesive resortwear campaign with natural skin, believable fabric and a strong sense of place.
- Published
November 4, 2026