IMAGINARY CAMPAIGN FOR PERSONA COSMETICS
A visual campaign concept for Persona Cosmetics, built around an imaginary editorial beauty world where products become part of everyday fashion moments. The project explores glossy skin, soft pink tones, tactile textures, printed beauty newspapers, lifestyle objects, and bold product-led scenes. The direction is clean but playful, realistic but slightly surreal, with a premium Instagram-ready aesthetic: skin-first beauty, warm neutrals, blush pinks, sharp product detail, and campaign visuals that feel modern, feminine, elevated, and memorable.