Salt & Leather
An imaginary high fashion campaign set by the sea at golden hour. A brown leather jacket with corset seaming and a raised collar meets cold water, sun-warmed rock and a chrome chair placed where no chair should be. Structure against nature, stillness as attitude.
Concept:
The idea was to take a sharp, urban piece and place it somewhere it doesn’t belong. The chair in the water adds a quiet surrealism, while the wide, elevated camera angle keeps the model small against the coastline, giving the series a cinematic, editorial feel. A garment rail standing in the sea completes the story, presenting the full look as an object within the same landscape.
Direction:
Casting, styling, location, posing, light and color grade were developed as one visual language: warm evening sun, deep teal water, analog film grain and a raw, unretouched skin finish.
Credits:
Creative AI Direction: Socialorama
Imaginary campaign, not affiliated with or commissioned by the brand
- Published
October 12, 2026
