Swim Stories
Swim Stories is an editorial swimwear campaign combining cinematic AI-generated visuals with handcrafted paper stop-motion animation.
The brief called for a visually distinctive campaign that showcased the swimwear collection through a blend of premium fashion imagery and tactile handcrafted elements. Paper-crafted waves, sun, and beach-inspired details were animated frame by frame, creating a playful contrast with the photorealistic visuals and adding a unique, artisanal feel to the storytelling.
Every scene was art-directed to maintain a cohesive visual language, balancing luxury aesthetics with handcrafted charm to create a fresh, memorable brand campaign.
Deliverables: AI-generated fashion campaign · Handcrafted paper stop-motion animation · Editorial swimwear imagery · Cinematic AI video · Creative direction
