Sofitel X Nespresso
This is a fictional campaign built around the real collaboration between Sofitel and Nespresso. I imagined a pop-up experience for a new Sofitel opening in China, extending from the physical space to takeaway packaging and lifestyle imagery. The project shows how I use AI to translate existing brand identities into a coherent hospitality universe—helping hotels visualise new concepts, develop distinctive guest experiences and communicate them before launch and more.
- Published
September 18, 2026
