Rafiné
From a blank page to a complete brand world.
Rafiné is a self-initiated concept created entirely from the ground up. Inspired by Malagasy craftsmanship, I imagined a collection of couture raffia ties as wearable pieces of jewellery, then developed the brand identity, packaging, art direction and editorial campaign. The project demonstrates my ability to carry one idea through every stage—from product and collection design to a coherent visual world ready to be launched.
- Published
September 15, 2026
